Noerr advises Opel on putting its new distribution strategy in place


Noerr is supporting Opel Automobile GmbH with putting in place its new distribution strategy for the European market. In this context, Noerr helped terminate the dealer contracts and is advising Opel on drawing up new dealer contracts for Germany and Europe.

Opel will continue to rely on its multi-tier distribution system with attached branch offices and the network of Authorised Opel Dealers. The group aims to tackle the new challenges in the industry with a new contractual framework for distribution. Across Europe, all 1,600 dealer contracts are affected by termination, including 385 in Germany. 

Well-known car manufacturers and importers as well as leading suppliers from Germany and abroad rely on Noerr’s advice. The automotive experts are constantly setting new standards with innovative structures to refine both traditional and e-commerce distribution systems.

Advisors to Opel Automobile GmbH: Noerr LLP

Dr Albin Ströbl (Distribution), Prof. Joachim Schrey (Data Protection)

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