Noerr supports €330 million financing round at Global Fashion Group

The world’s leading online fashion platform in emerging markets, Global Fashion Group SA (GFG), has concluded a financing round worth €330 million. During the process, Noerr advised its longstanding client Rocket Internet SE, which is the anchor shareholder of GFG.

Due to high demand by investors, the minimum commitment was raised by €30 million from the original €300 million. Rocket is investing €68 million in total. This includes the conversion of an investment from a prior financing round. GFG’s largest shareholder Kinnevik also took part in the financing round, along with others. GFG is valued at €1 billion following the transaction.

Rocket again relied on a Noerr team led by partner Christian Pleister. Pleister had already closely supported both the formation and evolution of GFG on the side of the fashion platform. In 2014, Noerr teams under his leadership advised on the merger of the leading online fashion retailers in their respective markets to form GFG. In 2015, Noerr was engaged by GFG in the first €150 million financing round and the integration of two more Brazilian fashion portals into the fashion platform. GFG’s brands include Dafiti (Latin America), Lamoda (Russia and CIS), Namshi (Middle East), Jabong (India), The Iconic (Australia) and Zalora (Southeast Asia).

Advisors to Rocket Internet SE: Noerr LLP

Prof Christian Pleister (Frankfurt/Berlin, lead, Corporate), Dr Peter Stauber (Berlin, Antitrust); Associates: Ethel Nanaeva, Dr Roland Kühne, Dr Laurenz Tholen (all Corporate, Berlin)

Rocket in-house: General Counsel Dr David Schwintowski