Noerr advises Omnicom on acquisition of Hamburg-based creative agency Grabarz & Partner


A Noerr team under the leadership of Dusseldorf-based partner Martin Neuhaus has advised NYSE-listed Omnicom Group on its acquisition of Hamburg-based creative agency Grabarz & Partner.

Omnicom is a global leader in corporate communications/public relations, advertising and marketing with more than 5,000 clients in over 70 countries. With the acquisition of Grabarz & Partner, Omnicom further cements its leading position in Germany, the fourth largest advertising market in the world.

Founded in 1993, Grabarz & Partner is a world-class creative agency headquartered in Hamburg. With more than 260 employees, the agency works with prominent global and local clients such as Deutsche Bahn, IKEA, Lidl and Porsche. Grabarz & Partner’s management team will continue to serve in their current roles following the closing of the transaction.

The transaction is expected to close during the third quarter of 2023, subject to customary closing conditions, including governmental approvals.

Advisors to Omnicom Group: Noerr Partnerschaftsgesellschaft mbB

Lead: Martin Neuhaus (Partner, Corporate/M&A, Duesseldorf)

Corporate/M&A: Florian Döpking (Associated Partner), Gerrit Henze (Associated Partner), Hannah Besting (Senior Associate), Meret Pettirsch (Associate), Claudia Rinkens (Associate, all Duesseldorf)

Antitrust: Fabian Hübener (Associated Partner, Brussels)

Corporate & Financial Litigation: Simon Binn (Senior Associate, Duesseldorf)

Data Protection: Johannes Stuve (Associate, Berlin)

Digital Business: Michaela Athmer (Senior Associate, Hamburg), Marvin Bartels (Senior Associate, Berlin), Jan Weismantel (Senior Associate, Munich), Kevin-Roni Deger (Associate, Hamburg)

Employment Law: Patrick Mückl (Partner), Sophia-Clara Schulte (Senior Associate), Paul Tophof (Senior Associate, all Duesseldorf)

IP: Katja Steinthaler (Senior Associate, Munich)

Real Estate: Raphaël Hebecker (Senior Associate, London)

Tax: Georg Edelmann (Partner, Munich), Andre Happel (Partner, Frankfurt), Elisabeth Dworschak (Associated Partner, Munich), Benedikt Rippert (Senior Associate), Thomas Renner (Associate, both Frankfurt), Nico Rosenfelder (Associate, Munich)

PR team

Mergers & Acquisitions